An advert for the Hyundai ix35 FCEV showing a man failing to commit suicide because the FCEV emits only water has created a storm of condemnation for Hyundai. It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ [...]
It’s been revealed that Hyundai got the most bang for its Buck with Super Bowl adverts for the new Santa Fe increasing Hyundai site traffic by 1000%. The weekend American Football game between the Baltimore Ravens and the San Francisco 49ers is a big deal on the other side of the Pond – think the (real) [...]
The next variant on the Hyundai i30 – the 3-door i30 – has arrived on video ahead of arriving in Hyundai’s Uk showrooms. Sometimes you need eyes in the back of your head with car news. Not only are there endless press releases for the news the car makers want you to know about, but there’s an [...]
Hyundai in the US has created a Veloster for this year’s SEMA show – the Hyundai Velocity – with a 400bhp Cosworth makeover. SEMA show cars are always extreme and always completely over the top, but they do show just what can be done with mainstream cars when car makers are let off the leash of marketing [...]
With the 2013 Hyundai Santa Fe about to go on sale (October 15th) we have new UK photos and video and full Santa Fe details. The new Hyundai Santa Fe – Hyundai’s big SUV – has had quite a makeover for 2013, taking it more upmarket and improving its looks no end. So with the [...]
Hyundai’s ‘Utility Coupe’ – the Hyundai Veloster – gets revealed at the Detroit Motor Show. As we said when we ran the tease for the Hyundai Veloster last week, this here Hyundai Veloster has been a long time coming. Two years after the Hyundai Coupe stopped being made, and more than a year after we [...]
We reported a few days ago on the launch of Hyundai’s replacement for the Tucson – the Hyundai ix35 – in its home market of Korea, and once reports of the launch hit the Interweb Hyundai decided to issue a picture of the European version. But now we have the video of the ix. Which [...]
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