Lamborghini Urus SUV Configurator now LIVE

The new Lamborghini Urus SUV – revealed earlier this week – can now be configured on-line as Lamborghini’s Urus configurator goes live.

Jaguar may have taken the i-Pace from initial concept to production model in not much more than a year, but things go at a slower pace in Sant’Agata.

It’s taken Lamborghini half a decade to take the Urus SUV from concept to production car debut, but this week the second Lamborghini SUV made its debut, and looks set to be a cash cow for the Italian supercar maker.

For most of us, buying a Urus is nothing but a dream, but now you can hang flesh off that dream by whiling away an hour or three speccing up your perfect Urus as Lamborghini launch a configurator for their new SUV.

It looks like the mad colours are reserved for anyone willing to shell out for Ad Personam extras, so you’re limited to greys and blues, yellow and white. Although names like Blu Astraeus, Verde Hebe and Nero Helene do sound better.

You can also choose wheels and calipers, interior colours, trims, mats, steering wheel and more for the interior, and extras like HUD, Night Vision, Heated seats, TV tuner and more.

The configurator doesn’t come with prices yet, but we’re sure you could probably push ‘your’ Urus beyond £200k with not too much effort.