The Range Rover Evoque Convertible debuts at Geneva
It may not be the world’s first SUV Convertible (that dubious honour goes the the Nissan Murano Convertible) but the Range Rover Evoque Convertible is certainly the world’s best looking SUV Convertible.
The reveal today of the Evoque soft top is a bit of a surprise, although we knew Land Rover had a new model up its sleeve for Geneva 2012 (our source said it was the 2013 Range Rover – which now looks less likely with the reveal of the new Evoque Convertible), but it’s a brave way to extend the Evoque success.
The Evoque Convertible is based on the Evoque Coupe and has a canvas roof (although we haven’t seen that yet). And apart from a couple of thumping great RSJs stopping the back from parting company with the front, the Evoque convertible is very much an Evoque.
That means lots of leather on the inside, Land Rover’s Terrain response, a choice of diesel and petrol engines and all the kudos the Evoque Coupe has already acquired in its short life.
Having gone after the premium saloon and coupe market with the existing Evoque models, Land Rover are now after the premium convertible market, with the Evoque Convertible aimed right in the firing line of yummie-mummie favourites like BMW’s 3 Series Convertible.
When (and to be accurate, we should say if) the Range Rover Evoque Convertible hits the showrooms it will probably command a 15 per cent premium over the coupe Evoque and only come – at least initially – with top end trim and engines.
Range Rover Evoque Convertible Photo Gallery
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Sung Ghim says
This post is seriously horrible. What is PhilipJH thinking? So right for Land Rover to go ahead and build this thing.
U PEOPLE R WRONG. WRONG. WRONG.
DRIVERS WHO NEED COMMANDING VIEW OF THE ROAD THAT ONLY SUVs CAN GIVE, ALSO WHO LOVE TOPLESS DRIVING JUST FOR THE FUN OF IT, CONVERTIBLE SUV IS A GOD-GIVEN AUTOMOBILE
U haters of Evoque Convertible never offer any explanation on as to why u people think it looks horrible – u people just keep saying it’s ugly n I have to say u people r insane
Tramp12 says
I looked at the Evoque Convertible here last night an couldn’t decide whether I hated it or not. I’ve come to the conclusion it’s an abomination, but an abomination that will sell. Perhaps that’s all that matters as far as Land Rover are concerned?
Dteamer says
Just wait until Project Kahn get their hands on this.Huge shiny wheels, glittery paint, quilted inside and painted to match ‘her’ fave colour. Chavtastic, Cheshire, TOWIE fodder.
GrahamGG says
What’s wrong with a Land Rover without a roof? It’s where Land Rover started. Like it or not Land Rover will have no problem selling the convertible Evoque. They’re a business and there is a market for flash SUVs and flash cabrios. Combine the two and you fill a niche and make money.
Simples!
Jen88 says
Not a good look.
Stretch22 says
Without a roof the Evoque looks just as bad as the Muarano CrossCabrio. A big brick on wheels.
PhilipJH says
That is seriously horrible. What are Land Rover thinking? So much right for so long and they go and build this thing. WRONG. WRONG. WRONG.