The head of brand at Alfa Romeo in he UK has confirmed that An Alfa Romeo SUV is planned and will be ready in the next two to three years.
Damien Dally, who is Alfa’s Brand man in the UK, was speaking at the Telegraph Festival of Motoring this week and was quite happy to confirm the arrival of Alfa’s SUV although, just like all Alfa’s plans, it seems to be a few years behind what they were planning.
Back in 2011 – two years after Alfa revealed it planned an assault on the US market, Alfa’s plan was to have an Alfa SUV ready by 2013 to spearhead their return to the US market. But that has now seems to have slipped to 2015 or 2016, but at least by then Alfa should have a few appealing cars to offer buyers on the other side of the Pond.
As well as the Alfa SUV, which will be underpinned by a Jeep – probably the new Cherokee as it already shares its basic platform with the Alfa Giulietta – there will be the Alfa 4C – which also seems to have been on its way to an Alfa showroom for ever – and a new Alfa Spider which is being developed alongside the next Mazda MX-5.
And a pair of sports cars and an SUV is probably a sensible opening gambit to make a proper splash on the US market.
Brian79 says
That makes a lot of sense, but an Alfa SUV has been on the way for years. How long does it take to put a new body on Jeep?!!