With the new Mercedes GLA now revealed, Mercedes seem keen to demonstrate that the latest A-Class model can do a degree of off-road thanks to its 4MATIC drivetrain.
Mercedes want you to know the new GLA (pictured) can do off-road too.
[nggallery id=1594 template=customlinks]
Mercedes are wasting little time in promoting the new GLA, with yesterday’s reveal of the A-Class Compact SUV coming with the first video trailer to whet potential buyers’ appetites.
We’re treated to the driver opting for a bit of off-roading down an unpaved road, frolicking at the water’s edge on a beach and generally enjoying the GLA’s ‘off-road’ abilities.
It’s probably a bit of a stretch to imagine the GLA has anything like the off-road credentials of the Range Rover Evoque, but with the vast majority of Evoques probably never seeing anything rougher than a boot sale muddy field, it’s not going to do the GLA’s potential sales any harm to show it can get a bit down and dirty.
It’ll be interesting to see if the arrival of the Mercedes GLA – and the Porsche Macan – early in 2014 start to dent Land Rover’s Evoque sales.
We doubt it will – especially if Land Rover get their act together with an Evoque Sport with some decent performance as a headline model to go up against the GLA 45 AMG when that arrives – but it could be a thorn in the side of Porsche with its bid to turn the Macan in to another cash cow.
Have your say - leave a comment