Porsche Macan will sell 75,000 a year

The Porsche Macan – Porsche’s more compact SUV, based on the Audi Q5 – looks set to sell at a rate of 75,000 cars a year.

The new Porsche Macan – the Porsche Cajun as was –  already looked set to take Porsche sales to another level with projected sales of 45,000 a year from 2013, but it looks like that ambitious target is going to be exceeded.

German weekly WirtschaftsWoche is reporting that Porsche’s procurement boss, Uwe-Karsten Staedter, has put Porsche suppliers on notice that they are expecting to sell 75,000 Macans a year by the end of 2013 – an increase of 2/3rds on the original sales predictions.

Maybe Porsche is already getting strong feedback from dealers on Macan interest or maybe they’ve learnt lessons from the Cayenne that SUVs can transform sales?

Whatever the reason, it looks like the Macan alone will go a very long way to pushing Porsche sales inexorably towards the 200k level Porsche are chasing by 2018. In fact, with around 120k Porsches sold in 2011, Macan sales would push Porsche’s sales up to the 2018 target by 2014 all on their own.

Based on the Audi Q5 but with Porsche DNA and a range of 2.0 and 3.0 litre diesels on offer – plus, we expect the new Audi 3.0 litre twin turbo V6 with Porsche tweaking – the Macan could be right on the Zeitgeist as a daily driver for the better off.

Porsche Macan production will start in Leipzig in the New Yeat and we’re expecting the Macan to get its first public viewing at the Paris Motor Show in a few weeks.

Source: Automotive News