Volvo S60 Cross Country DROPPED in the UK – and NO V90 Cross Country?

The Volvo S60 Cross Country – Volvo’s high-riding the on the S60 – launched in the UK in 2015, but has now been axed after poor sales.

The market for high-riding estate cars is quite a healthy one, with cars like Audi Allroad models offering a sort of halfway house between a regular estate and a crossover/SUV, but high-riding takes on saloon cars are few and far between.

That could be seen as an opportunity for car makers to fill the niche, so Volvo stepped up to the mark in 2015 and delivered the S60 Cross Country to fill a spot in the market that wasn’t catered for. The trouble is, it seems it wasn’t catered for – certainly in the UK – because there is no real demand, and the S60 CC has failed to find anything more than a handful of buyers in the year it’s been on sale.

We’ve had nothing official from Volvo, but Autocar are reporting the S60 Cross Country is being axed after managing to find a home with just 34 buyers in the UK since it launched. The V60 Cross Country – Volvo’s high-riding estate – has, by comparison, sold 14 times as many.

It’s a rare miscalculation for Volvo – a car maker very much on the ball with its recent new cars like the new XC90, S90 and V90 – but it’s hardly the end of the world, especially as the current 60 range of cars is coming to the end of its life.

But what we do find slightly odd is that Autocar are also claiming there will be no Cross Country V90 as the new 90 range of cars roll out.

The Volvo XC70 managed to co-exist with the old XC90 very well, and we’re surprised Volvo aren’t going to continue that with a V90 Cross Country, especially as a Volvo’s 90 Series VP indicated a couple of years ago that the XC70 would become the new V90 Cross Country.

So perhaps we shouldn’t write-off the prospect of a V90 Cross Country just yet?