Audi are to reveal the Audi A7 Sportback at the Pinakothek der Moderne München on 26/7, ahead of a public reveal at either the Moscow or Paris Motor Shows.
As is their way, Audi has been teasing the release of the Audi A7 Sportback in one way or another since it first showed the A7 Concept back at the Detroit Motor Show in 2009, although we were reporting on leaked details of the Audi A7 long before that.
Now comes news that we have a micro site for the A7 Sportback (in Dutch and in Flash so Google translate can’t do its stuff) and an official reveal scheduled to happen next Monday (26th July 2010) at the Pinakothek der Moderne München, a modern art museum in Munich.
What is (quite) interesting is that Audi are teasing this debut as being of the ‘Audi A7 Sportback’, but we already know that there will be an Audi S7, and you can make a fair stab at what the others will be as Audi pads out the range. We also think that there’s a good chance that Audi will give the A7 its first public outing at the same time as the Audi S7 or even the V10 Audi RS7. But where will that be?
The received wisdom seems to be that the Audi A7 will debut at the Paris Motor Show in the Autumn. Which makes sense. But we ran a report in January with spy video of the Audi A7 winter testing in Norway. At the time Audi Norway offered up the titbit that the A7 would be debuting at the Moscow Motor Show in August, which is about as close as we’ve got to a ‘horses mouth’ quote on its first public appearance.
Perhaps we’ll get the Audi A7 and the Audi S7 debuting at the Moscow show with the full-fat V10 Audi RS7 debuting at the Paris Motor Show to steal some thunder from the 2011 Mercedes CLS, which is expected to bow in at Paris.
Those crazy, teasing Germans.
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