Revealed: the new Ferrari P540 Superfast Aperta one-off. The first shake-down has been held at Fiorano of a very special one-off, the P540 Superfast Aperta, built for an American client. The car, the second in a new Special Projects programme created by Ferrari to meet requests from the most discerning clients and collectors to create […]
Ferrari P540 Superfast Aperta revealed
The Ferrari Special Projects Program has created the one-off 599 based Ferrari P540 Superfast Aperta for American businessman Edward Walson. Special, one-off Ferraris are the preserve of the very wealthy. Whether they’re made by Ferrari or Pininfarina or Zagato, they command a price that is beyond the reach of mere mortals. Cars like the James […]
Tag Heuer Silverstone Chronograph Press Release
TAG Heuer: Pioneering Design for 150 Years THE SILVERSTONE The coolest mechanical chronograph of the Seventies is back! TAG Heuer: 150 Years of Avant-Garde Design TAG Heuer timepieces epitomize prestige and performance, brilliantly fusing technology with design. The world leader in luxury sports watches and chronographs since 1860, TAG Heuer has always focussed on the […]
Silverstone is back – the Tag Heuer version
Tag Heuer is reissuing the Tag Heuer Silverstone Chronograph watch and has renewed its long-standing sponsorship deal with McLaren. It’s a bit of a boy thing, expensive watches. And if the emails we’ve had are anything to go by the love of watches seems closely linked to the love of cars. Not for everyone, but […]
Jaguar XF – Women’s World Car of the Year
The Jaguar XF has won the first Women’s World Car of the Year Award, beating the Volvo XC60 and Volkswagen Golf Diesel. This month has been a bit of a Jaguar good news fest. We reported that Jaguar Land Rover are back in profit, sales of Jaguar have gone through the roof and that Jaguar […]
2011 Mazda MX-5 to get SKY-G engine
The next generation Mazda MX-5 (2011) is likely to be the first to use Mazda’s new range of SKY-G engines. Back at the Toyota Motor Show Mazda revealed their next generation of engines – SKY-G – which offer more power for less fuel and lower emissions. Which is very hard to argue against. And where […]
Nissan GT-R – the Hybrid
It’s being reported that the next generation Nissan GT-R will come as a hybrid with electric motor offering a combined 600bhp. We’ve only just had the news that the UK and Europe are to get a limited run of the mighty Nissan GT-R SpecV Supercar, and now we learn that Nissan is planning something of […]
Chris Evans’ Ferrari 250GT LWB California Spider For Sale
Chris Evans has put up for sale his 1959 Ferrari 250GT LWB California Spider in Verde Pino Metallizzato complete with Ferrari Classiche Certificate. The Ginger, bespectacled broadcaster that is Chris Evans has returned to the public conscientiousness in a big way in recent years. Once the ‘Enfant Terrible’ of radio and television, he made a fortune buying and […]
Porsche Battery – a mere £1200
Porsche is to offer a Lithium Ion battery as an option on the new Boxster Spyder and the GT3. For £1200. Car batteries have been roughly the same shape and size – and utilised basically the same lead-acid technology – for years. They’ve got better, as you no longer need to top them up with distilled water […]
Ford Fiesta – Good. Fiesta advertising – not so good.
Ford has managed to drop a clanger (or two) with its display board advertising for the new Fiesta in the US. We have to hand it to Ford. They have handled the introduction of the Fiesta to the US market in a very clever, 21st century way. Their Fiesta Movement campaign paid big dividends and […]