Jaguar are on a roll with the #GoodToBeBad campaign for the new F-Type Coupe, and now we get a new billboard campaign telling drivers to ‘F’ the meeting. We’ve all thought it – F*** the meeting, lets go for a drive. And Jaguar are positively encouraging that thought. In a new billboard campaign as part […]
Jaguar F-Type Coupe ‘Art of Villainy’ with Tom Hiddleston continues #GoodToBeBad campaign (video)
The Jaguar F-Type Coupe continues to get promoted with Jaguar’s #GoodToBeBad campaign with a new ‘Art of Villainy’ video featuring Tom Hiddleston. The UK has only just got the British Villains video advert for the new Jaguar F-Type Coupe (it was broadcast earlier this week on ITV), but that’s just the start of Jaguar’s campaign to […]
Jaguar F-Type Coupe ‘British Villains’ debuts on UK TV
The slick advertising video for the new Jaguar F-Type Coupe – British Villains – debuted on UK TV last night as Jaguar ramps up its F-Type marketing. With the new Jaguar F-Type Coupe about to hit UK roads in the hands of its first customers, Jaguar is ramping up the marketing for the stunning F-Type […]
Jaguar F-Type Coupe ‘Lightweight’ Club Sport plotted
It looks like there’s going to be a more focused, lightweight Jaguar F-Type Coupe ‘Club Sport’ on the way as Jaguar seek to exploit their new sports car. [nggallery id=1698 template=customlinks] The new Jaguar F-Type Coupe is the first proper sports car from Jaguar in 50 years, and it looks like Jaguar are plotting to […]
Jaguar F-Type R Coupe review on video with Chris Harris
With the Jaguar F-Type Coupe about to hit the road, Chris Harris takes the F-Type R Coupe on road and on track to see how good it is. [nggallery id=1698 template=customlinks] In so many ways we wish Jaguar had delivered the F-Type Coupe before they delivered the F-Type Roadster; it seems to be so much […]
Jaguar F-Type gets custom luggage from Moynat
French luxury luggage makers Moynat have created a custom ‘Trunk’ for the Jaguar F-Type as a one-off to celebrate opening their first London store. Luxury car makers manage to extract big sums of money from owners who want custom accessories for their cars, and Jaguar is no different. But this particular piece of custom luggage […]
Jaguar sign up David Beckham as the face of Jaguar in China
Jaguar has signed up David Beckham as a Brand Ambassador to spearhead a new marketing campaign for Jaguar in China. Land Rover had a go at making Victoria Beckham the face of the Range Rover Evoque, and now Jaguar have taken Mr Spice on board as their new face of Jaguar in China. David Beckham […]
Jaguar F-Type Coupe heading for ‘The Special One’ first after UK debut
Last night saw the official launch of the Jaguar F-Type Coupe in Canary Wharf, with Jaguar’s new Ambassador José Mourinho in attendance and getting the first UK F-Type Coupe. [nggallery id=1698 template=customlinks] The new Jaguar F-Type Coupe seems to have been around for ages already, but last night was actually its official UK launch, despite being […]
Jaguar F-Type Coupe is ‘Good to be Bad’ for Super Bowl Advert (video)
Jaguar is embracing America’s Super Bowl advertising slots this year with video for the F-Type Coupe and the hashtag #GoodToBeBad. Back in November we revealed that the Jaguar F-Type Coupe was going to feature in an advert – Rendezvous – during the Super Bowl in the US as Jaguar look to bring attention in the […]
Jaguar F-Type Coupe – The Videos
We have three videos from Jaguar demonstrating the new Jaguar F-Type, with one focusing on the Performance, one on the dynamics and one on Design. [nggallery id=1698 template=customlinks] We had the Jaguar F-Type Coupe finally bow in at the Los Angeles Auto Show last month – including an F-Type R with 542bhp – and it […]