The very last LaFerrari Aperta built by Ferrari has been sold at R M Sotheby’s Maranello auction for £7.5 million, with proceeds to Save the Children.
Last year, Ferrari decided they wanted to do something to help earthquake relief in central Italy, so they built an extra LaFerrari.
That LaFerrari – the 500th car – was finished in a patriotic Italian livery as a gift from Ferrari to the people in central Italy affected by the devastating earthquakes, and it raised an impressive £5.3 million at auction, around five times the real list price of the car.
Such a success was that effort by Ferrari, they decided they’d do the same with an extra LaFerrari Aperta, adding a specially built car to the original 209 car run of the open top LaFerrari.
The specially built Aperta features a unique metallic Rosso Fuoco paint job with Bianco Italia racing stripe (that’s red with a white stripe – but it sounds a lot better in Italian), with an interior featuring Alcantara and shiny carbon fibre, with red leather inserts and red stitching.
With no LaFerraris available to buy – and countless deep-pocketed individuals who didn’t fit Ferrari’s profile for a ‘suitable’ buyer desperate to get a LaFerrari – the LaFerrari Aperta was always going to fetch a decent price – and it did.
At RM Sotheby’s Maranello auction yesterday its raised £7.5 million (€8.3 million) with all proceeds going to Save the Children to use for educational projects in Asia and Africa.
Well done Ferrari.