It looks like Lexus is appealing to European buyers more and more, with sales across Europe up by an impressive 25 per cent in the first six months of 2014.
The new Lexus IS (pictured) is leading Lexus’s sales growth in europe
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There’s lots to like about the Lexus range (even if we would like to see proper gearboxes proliferate), and it seems buyers across Europe are getting more and more enamoured of Toyota’s luxury brand.
Lexus IS sales were up to 6,923, followed by the Lexus RX SUV and the compact Lexus CT, with even the massively expensive Lexus LS chipping in 265 sales in the first six months of the year.
The total of 24,586 cars may not come close to competing with Europe’s indigenous premium marques, but it is a strong showing from the brand and for their faith in their hybrid powertrain – over half the Lexus sold were hybrids.
What’s interesting is that the sales figures for the first half of 2014 don’t include any sales of the new Lexus NX Compact Crossover/SUV as that’s not on sale yet.
When the NX sales do start to contribute in the second half of 2014 the sales figures should rise even more strongly than they have during the first half, making the Lexus aim of 50,000 sales in Europe in 2014 easily achievable.
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