Peugeot 508 to replace 407 and 607

The Peugeot RC HyMotion Concept

Peugeot are to stop production of the 407 and 607 and replace it with the Peugeot 508. Due at Frankfurt 2010 as a concept and launching at Geneva 2011.

Apart from in France, it’s always been a racing certainty that the bigger the French car the poorer its sales. And it looks as if the French are finally starting to wake up to this fact and are looking at rationalising their upper-range cars to consolodate on one new model. Well, at least Peugeot are.

It’s being reported that Peugeot boss Phillipe Varin has said that the current Peugeot 407 and Peugeot 607 will gave way in the next year to an all new model – the Peugeot 508. Apparently the new Peuguot is already under development and is expected to be shown at the Paris Motor Show in 2010 as a concept, followed by a launch at the Geneva show in early 2011.

Frankly, we have no idea what the new 508 will look like, but it’s nice to think it might take some design cues from the elegant Peugeot RC HyMotion Concept we saw in Paris last year (pictured above). But whatever it looks like it will probably see better sales than the combined efforts of the 407 and 607. And it will be the first time for many a long year that Peugeot will have used the ‘5’ moniker on any of its cars.

The last Peugeot ‘5’ was a decent seller, particularly the 7 seat estate. Peugeot must be hoping for history to repeat itself.

Source: Le Blog Auto via Autoblog