Last week we reported on a competition VW are running to promote the new Tiguan. They’re getting Joe Public to submit ideas for a review of the car and, if successful, to actually let them play at car reviewer. Last week saw the first eclectic bunch of amateur reviewers clocking up some time in the […]
New Jaguar XJ – the Conclusion
Conclusion We have to hold our hands up and declare a bias. We like Jaguars. We’re British and – despite Jaguar now being owned by Tata – we still think of the Jaguar as British. So you would reasonably expect the same sort of predisposition to home-brand marques as you would get from the German […]
New Jaguar XJ – the Marketing
Marketing Sales of the old Jaguar XJ have not been a resounding success, certainly in later years. True, it is an exceptionally good car, and the Jaguar XJ Diesel has remarkable economy and has been voted Greenest Luxury Car three years on the trot. But even that didn’t see the old XJ shifting in the […]
New Jaguar XJ – the Interior
Interior The interiors of Jaguars have always been ‘Gentleman’s Club’ by default. But the new XF took Jaguar away from that style in to a much more contemporary, design-lead interior that actually works remarkably well. And, as we expected, that’s what Jaguar have done with the new XJ – but more so. The interior of […]
New Jaguar XJ – The design
Design The design of the Jaguar XJ is probably the biggest key to its success or failure. Despite the last generation Jaguar XJ being a fine car, the fact that it was perceived as little changed from the iconic Series I Jaguar XJ – which launched in 1968 – has been its downfall. That, coupled […]
New Jaguar XJ – Detail Review
So the hype is over and the teases have ended. What’s left is the reality. And is the reality that is the New Jaguar XJ worthy of the tease and hype that preceded the launch? Good question. The Launch Despite our moans about some of the teases that went on in the run-up to the […]
The Viper Lives!
One of the likely casualties of Chrysler’s woes was the Viper brand. It has been perceived that the manufacture of cars like the Viper lead to the downfall of Chrysler and GM. But that’s so far off the reality it’s laughable. After all, the most successful car makers in the world have high performance ‘Halo’ […]
Mercedes SLS AMG – Leaked Photo
It seems likely that we are about to get a proper release from Mercedes on the new Mercedes SLS AMG Gullwing. So far this week we’ve had another set of teaser pictures of the SLS AMG, closely followed by a report that there is going to be a Mercedes SLS AMG e Drive Electric SLS […]
Jay Leno does Top Gear w/video
So what, I hear you say? Somebody does Top Gear every episode. True enough, and some of them, like Michael Gambon, are witty, intelligent and fun. Some are not. But Jay Leno is special. At least to petrol-heads. Jay Leno, probably best known for his US chat show (retrd.) – and his hosting of the […]
New Jaguar XJ – Detail on video
As you can’t have failed to notice, the new Jaguar XJ launched last night. We covered the launch – and indeed the interminable teases that preceded it – in detail. This is an important car for Jaguar – perhaps the most important in its history – and we figured it was worth the space to […]